Kids are fighting cyberbullies with kindness -- and an anti-bullying campaign called #iCANHELP is not only working, but it's growing by the thousands.
Watch report: Anti-bullying campaign fights back with kindness
"It kind of gets in your head when people say negative things about you," middle school student Sami Gibbs said.
Gibbs became a victim of cyberbullying after she was voted class president.
"They wrote, 'You didn't deserve to be president, you are ugly, no one likes you,'" Gibbs said. "It made me feel bad,."
But #iCANHELP stood up for her, Gibbs said.
The campaign helps remove negative posts on social media, fast.
It was created by leadership teacher Kim Karr after a fake Facebook page was posted about a teacher.
A student showed her the negative and cruel comments and asked if something could be done.
"It made me think, this is a new trend, and we have to figure out a way to stop this," Karr said.
The campaign is designed to empower students.
"Less than a month ago, someone made an Instagram page called 'Ugly Excelsior Students,'" Karr said. "Within 40 minutes, we got that shut down."
At least 50 members of #iCANHELP post that they disagree with the negative comments in order to shut down the site, then they leave a positive comment instead.
The concept is spreading to thousands of people. Students at Lincoln High School in Stockton made a compliment wall -- and some second graders are wearing the message on their shirts, learning that bullying is not acceptable.
"It was scary because in third grade I got bullied a lot," middle school student Morgan Rajala said.
"It never ceases to amaze me, every time I hear of a page being created with negativity and cruelty some people show against each other," parent Kelly Rajala said. "It’s become a whole other level of bullying, so (it's) good to know there is #iCANHELP, that could delete that."
Karr has spread the message to more than 100 schools.