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UNITED KINGDOM, June 21, 2001: While the plight of cattle at slaughter houses in North America is cruel beyond description, Indian cattle, in some cases fair no better. Cattle that provide leather for a growing industry, are forced to walk for days, often collapse and then are beaten cruelly until they die. When the People For the Ethical Treatment of Animals in the U.S. brought this to public attention, they persuaded Marks and Spencer of Britain to stop buying leather from India. This boycott of Indian leather by several retail chains has cost India's leather industry US$27million in the first six months of 2001, resulting in a crippling impact.