✅ Related keywords: actions, value creation, innovation process
The transformation of innovative ideas into actions. Many believe that the implementation of an idea is a more effective value-driver than the idea on its own. The implementation of ideas in innovation usually follows these 6 steps: idea generation, idea evaluation (weeding out the less attainable ideas), proof-of-concept (which could be in the form of a prototype), pilot, product launch, and value capture.
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